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Web Design Articles2016-01-27T09:39:54-05:00

Landing Page Best Practices

10 Techniques to Increase Conversions Lose The Navigation: If you really want to increase your conversions you need to get rid of your site navigation. Crazy? Maybe, but removing your navigation links can give your

It’s Too Late for Strategic Planning!

There’s always a lot of energy and motivation this time of year to put a new strategic plan in place, change direction, re-focus, or go after a new target audience. But, the reality is, if you do your strategic planning in January, you start the year behind your top competitors.

Trust Agents: A Book Review

Trust Agents Tab Rating: 38* This book was written more for Chief Marketing Officers, Marketing Directors, and Entrepreneurs, than the average CEO. However, a CEO of an established company will find a lot of wonderful insights and action items throughout the book. The section on how Trust Agents

Social Bookmarking: The Dual Business Tool

Social bookmarking sites can be used in two very different ways, each outlined below. While social networking is attracting all the media attention right now, social bookmarking is really the more powerful and exciting tool. Social Bookmarking: Information Aggregator For any of you who have seen my presentation on Leveraging

You Don’t Have to be a Blogger to Leverage the Power of Blogs

Blogging entails a large time commitment, let’s face it. It can be hugely rewarding, but some companies are just not ready to take on the responsibility of managing and updating a blog. They may be ready three months from now but that’s the future. There are still numerous ways you

Is it Time to Reinvent Your Company?

External Signs I’m going to go out on a limb here and suggest that, yes, it’s probably time to reinvent your company. This is a fairly safe assessment for two reasons. First is the recession, anytime there’s an economic downturn this dramatic, there is an equally dramatic shift in market

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